New red-haired look of Priyanka Chopra in Love Story 2050

The much-talked advanced red-haired look of Priyanka Chopra in Love Story 2050 hasn't been an easy victory for the actress. Not only did she have to go into hiding for over 20 days so that her look in the film is not exposed but also had to chop off her long curls as the harsh dye chemicals completely ruined her hair.
Although Priyanka was always nervous about her new look in Love Story 2050 she was enthusiastic that her look suits her character in the film. She plays a pop star named Zayesha in Love Story 2050. Although she did thought about using a red wig she was not sure it would look natural. The challenge was that when you think of someone with red hair you think of a punk rocker and Priyanka's character Zayesha had to look soft at the same time. So finally director Harry Baweja and make-up artiste Mickey Contractor came up with the idea of coloring her hair red and giving her an edging. Everyone was taken aback when they first saw Priyanka's new look. But Priyanka faced a barrier. She was supposed to shoot her scenes in two schedules over a span of 25 days. As a result, she ended up coloring her hair twice-once each for both the schedules. When asked if it was a tough look to maintain, Priyanka said that her hair was ruined, as she had to colour it twice within a few days. She had to completely bleach her black hair for the colour to set in and that took a toll on her hair. Later, she had no option but to cut the damaged ends.
Priyanka had to even let go of signing some films, as she could not take up any other role with her red hair. After putting in so much effort, Priyanka was very nervous about how people would react to her unconventional look. But she's now relieved after receiving positive feedback ever since the promos were released.